This project focused on designing a catalog showcasing new releases for Warby Parker, a modern eyewear company known for its stylish, affordable frames, direct-to-consumer model, and “Buy a Pair, Give a Pair” social impact initiative. The catalog was developed to highlight the personality and versatility of the new collection.

The project included leading creative direction, planning and scheduling photo shoots, organizing the overall production timeline, and establishing a cohesive visual concept. Editorial-style spreads were created in Photoshop, combining strong typography, curated imagery, and thoughtful layout to produce a polished, brand-aligned final catalog.